Overview
This portfolio serves as a repository of my varied work in website and landing page design, encompassing a broad spectrum of industries. Some of this work is very old so please keep this in mind when viewing.
Year
2014-2023
Good.ai is a crypto token that provides access to an AI-driven trading platform. I led the end-to-end design, creating both the product experience and the brand identity to establish a seamless, professional, and future-focused presence.
This app assists individuals in managing their vehicle maintenance needs. It provides features such as tracking service records, scheduling maintenance tasks, and receiving reminders for upcoming servicing. Additionally, the app offers the ability to connect with nearby service providers and obtain service estimates. Overall, it aims to streamline the vehicle maintenance process and ensure timely and efficient upkeep of vehicles.
Website and brand identity designed for a SaaS platform that helps podcasters grow their audience and connect with opportunities.
While at Type and Pixel, I led the revamp of City Beach’s online shopping experience across mobile and desktop. The redesign focused on human-centred design principles to improve navigation, product visibility, and overall usability.
Key outcomes included:
These changes not only aligned with City Beach’s brand identity but also drove an 80% increase in mobile sales, demonstrating the direct impact of UX/UI improvements and design for growth. This project reinforced the value of understanding user behaviour in delivering effective e-commerce experiences.
Designed a native app to support onsite management of wind turbine construction, streamlining workflows and improving visibility across complex project operations.
At JSA Creative, I led the UX and UI design for Esri Australia, developing apps like Field Track, Field Alert, and Field Collect. These apps facilitated field workers in tracking, alerting, and reporting site-specific information securely and efficiently.
Concept design for a startup exploring a unified social feed that combines multiple media sources into a single, streamlined experience.
Omnify is a startup marketplace for creative resources, built by designers for designers. I designed and developed the platform using Bubble, creating an accessible space for creatives to share and discover design assets.
Designed and built a SaaS marketing website for Polinode, focusing on clear value communication, streamlined navigation, and a modern visual identity.
Designed a platform for travellers to share and document their journeys, featuring live updates, media sharing, and interactive social elements to enhance community engagement
E-commerce Website
